Education
Doctorate, Technische Universität München, Germany
Doctorate, Technische Universität München, Germany
08.2008 – 10.2013
08.2008 – 10.2013
Doctorate in Business Administration (Grade: „summa cum laude“); subject of dissertation: Self-Service Technology – Friend or Foe? The thesis has received an honorable mention in the EMAC McKinsey Marketing Dissertation Award 2014.
Visiting Ph.D., Arizona State University, USA
Visiting Ph.D., Arizona State University, USA
08.2010 – 12.2010
08.2010 – 12.2010
Visiting PhD scholar at Marketing Department at the W.P. Carey School of Business.